Experience

Associate Creative Lead, Art Direction
Georgia-Pacific
February 2021 - Present

Senior Art Director
Georgia-Pacific
August 2016 - January 2021

Associate Design Manager
Georgia-Pacific
February 2015 - July 2016

Package Designer
Kids2
September 2010 - January 2015

Package Design Intern
Kids2
March 2010 - August 2015

Graphic Designer
Design That Works
February 2006 - February 2007

Graphic Design Intern
Dana Design Studio at Agnes Scott
August 2004 - May 2006

Art Editorial Intern
Atlanta Magazine
June 2005 - August 2005

 

Education

B.A., Fine Arts & Business
Agnes Scott College
2005

Design
The Creative Circus
2009

 

Volunteer Experience

Sustaining Member
Junior League of Atlanta
March 2021 to Present

Active Member
Junior League of Atlanta
December 2010 to March 2021

Vice President (Reunion), Class of 2005
Agnes Scott College
April 2015 to April 2020

Executive Board Chairwoman
Shepherd Center Society
September 2015 to May 2016

Executive Board Member
Shepherd Center Society
September 2013 to Mar 2015

Volunteer Chair, JLA
Arts for Learning, Woodruff Arts Center
May 2011 to May 2015

Executive Board Member
Shepherd Center Junior Committee
September 2011 to May 2013

 

Hard & Soft Skills

Creative Direction: Strategy and Creative Team Leadership & Management

Art Direction and Pre- & Post-Production: Photography & Video

Brand Development: Visual Identity, Architecture & Design Systems

Digital Marketing: Creative Strategy & Content Creation

Packaging: Primary, Secondary & POP Design

Trend & Consumer Research: Research, Test Stimuli & Concept Testing

Design Thinking: Sprint and Brainstorm Facilitation

Innovation: Growth Hacking & Rapid Experimentation

Agency & Vendor Management: Budgeting, Invoicing & Licensing

Soft Skills: Collaboration, Problem Solving & Empathy

Software: Adobe CC, Microsoft Office, Workfront, Capture One, Frame.io, Mural

 

Testimonial

“Ashley has leveraged her extensive experience and expertise within the advertising industry to identify and provide solutions for inefficient processes, grow existing and develop entirely new capabilities and services for Campfire to offer the business, implement new ways of collaborating both internally and with clients, and used her passion to push the team to deliver better and more effective creative solutions for the requests that we receive.”

Jeff Bixler
Former Agency Lead, Campfire Creative